Retrospective 2024: which events brought the highest returns for investors

An analysis of key crypto events and their ROI, with takeaways for 2025

Introduction

2024 was a turbulent but opportunity-rich year for the crypto market. While some investors suffered losses during unpredictable market phases, others managed to generate impressive returns — often by capitalizing on specific events. In this article, we analyze the top-performing events in terms of ROI (return on investment), explore what made them successful, and identify patterns that traders and investors can use throughout 2025.

High-ROI event types in 2024

Several categories of events consistently led to strong market reactions and investment returns:
• Token launches and airdropsAirdrops from projects like Celestia, Jito, and Starknet delivered solid gains — not just in token value, but also through early farming and staking programs. Investors who tracked these events using tools like crypto calendars were able to position themselves early.
• Major listingsListings on top-tier exchanges such as Binance or Coinbase generated fast ROI. For example, the listing of Wormhole (W) saw a price increase of over 40% within the first 24 hours. Investors monitoring exchange events ahead of time had a clear advantage.
• Protocol upgrades and forksEthereum’s Dencun upgrade was one of the most impactful technical updates, drawing institutional interest and improving scalability. Forks like Kaspa’s emission change also triggered short-term price action and trading opportunities.
• Strategic partnershipsCollaborations such as Chainlink’s enterprise integrations brought sustained investor attention, resulting in steady price growth and ecosystem expansion. These events often performed better long-term compared to hype-driven trends.

Top 5 events by ROI in 2024 (based on post-event 30-day performance)

Approximate data for illustrative purposes:
• Starknet airdrop – ~320% ROI
• Jupiter (JUP) listing on Binance – ~180% ROI
• EigenLayer restaking phase 1 – ~150% ROI
• Notcoin (NOT) launch momentum via Telegram – ~130% ROI
• Celestia (TIA) token expansion and onboarding – ~100% ROI

Key takeaways for 2025

Being early beats being reactive
The most successful investors acted before the event, not during or after. Tools like crypto calendars allow for this kind of proactive positioning.
Focus on fundamentals, not just hypeProjects with strong teams, real use cases, and growing ecosystems consistently outperformed purely speculative plays.
Volatility is opportunity — if managed wellEvent-driven volatility remains a major opportunity. Combining event tracking with risk controls is essential in 2025’s increasingly fast-paced market.

Conclusion

Looking back at 2024, it’s clear that event-driven strategies were among the most effective ways to generate returns. In 2025, investors and traders who actively track upcoming events using cryptocurrency platforms like crypto calendar with important events will be better prepared to identify opportunities, optimize timing, and stay ahead of market cycles.

Read Also: Space and Time Launches on Mainnet to Power a New Generation of Data-Driven Crypto Apps

Disclaimer: The information provided in this article is for informational purposes only and should not be construed as financial or investment advice. Cryptocurrency investments are subject to market risks, and individuals should seek professional advice before making any investment decisions.

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